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Guide to Negotiation and Persuasion

October 1, 2025 - December 31, 2027

Description

Negotiation is a fundamental skill that plays a crucial role in both personal and professional interactions. It involves understanding the needs and perspectives of all parties to reach mutually beneficial outcomes. By mastering the basics of negotiation, individuals can build stronger relationships and achieve their goals more effectively.

Persuasion, as a complementary skill, enhances the ability to influence others while maintaining trust and respect. Together, negotiation and persuasion form the foundation for effective communication and problem-solving. This course will guide you through essential strategies and techniques to develop these skills and apply them in real-world scenarios. 

Course objectives:

  • Define Key Negotiation Goals: Establish clear and measurable goals to guide your negotiation process and ensure alignment with your desired outcomes.
  • Identify Persuasion Techniques: Learn and apply effective persuasion methods to influence decisions and build stronger agreements during negotiations.
  • Set Clear Communication Strategies: Develop structured communication plans to convey your points effectively and maintain clarity throughout the negotiation.
  • Establish Desired Outcomes: Determine the ideal results you aim to achieve, balancing mutual benefits and personal objectives in the negotiation process.

This course takes approximately 30-45 minutes to complete. 

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Contact Information

Washington State Independent Auto Dealers Association
Name: Washington State Independent Auto Dealers Association
Phone: (253) 735-0267
Email: education@wsiada.com
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